Based on our philosophy, the first strategy of a web project about hotel internet marketing on web, is obtain the top position and best visibility on web for hotel or company. Certainly, there’s always an accurate and detailed study relationed to its market segment. Obviously, our objective like Web Agency is always to take the best positions and indexing on the search engines, like Google, Yahoo!, Bing, Msn… In relation of it, when this objective will be obtain, Logicamente, il nostro obiettivo come Agenzia del Web è sempre quello di portare il sito del nostro cliente affiliato nei primi posti delle pagine dei vari motori di ricerca, quali Google, Yahoo!, Bing, Msn, Arianna… In relazione a ciò, una volta raggiunto il nostro obiettivo, it will be immediately aware of the increase in visits, which you can see on the tools of Webmaster (Google Analytics in primis), in order to make them more visible to those of their competitors, and then increase, in the case of a hotel reservation requests online.
Important for our job about Web Engine Design and web marketing agency, is the optimization of codex, design, contents, photos for the search engines. Known from a lot of users, the SEO job (Search Engine Optimization) for the web’s world, has become also: SMO or optimization for Social Network and Media. Between features of our job, Web Engine Design is really careful about CTR’s value (Click-Through Rate). The CTR in hotel internet marketing represents the percentage between the visits of a page and the booking requests: higher is this value more reservation requests of a hotel will increase. You’ll have the possibility from your Google Analytics account to manage all dates and statistics and graphics, about visibility in search engines, linked from touristic portals, campaign about link Building.